Having just come back from speaking at the Real Estate Staging Convention I have so many, amazing stories to tell about the people who take a leap of faith, follow their design passion (and talent), take our HSR Certification training and are now loving life!  I have tons of photos to share too but I wanted to get this story out which showed home staging to be the perfect business for a new mom.

 

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One such story, I had to share right away was Asha Thune Clarks of Haven Space Designs an Austin, TX based home stager.  I love her story because it so represents what I hear daily from people wondering if they can do this.  One of the things I teach in my training right away is setting goals and “controlling” your business (not letting it control you).  Asha was a new mom when she started the HSR training three years ago and wanted a business that could work around her hours, allow her to contribute to the family finances and still make all the important events in her children’s lives.

 

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Here’s her inspiring story and impressive before and after photos…

One of my very favorite childhood memories was walking into my bedroom and discovering that my mom had surprised me with a beautiful new bedspread. I can still feel the fabric and could pick that particular shade of pink out of a lineup any day. I could not have been more than four years old, but I vividly remember the beauty of my newly, lovingly designed room and how it made me feel: special, loved, and perfectly at peace (as much as a four-year-old recognizes peace).

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Throughout the many years that followed, I looked at houses inside and out and loved how the built environment influenced the way I felt. My husband still finds my habit of asking him to slow down as we drive past warmly lit houses at night a bit creepy, but I just love how life happens inside a space that looks and feels beautiful.

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When I was around ten, my mom started working for Any Baby Can, an amazing organization that helps families with children with special needs or chronic illnesses. I would tag along on many of her endeavors. One such trip brought us to a small house where we delivered Thanksgiving dinner. I will never forget driving up to the house and once inside, realizing that the dirt floors were not a temporary inconvenience during a remodel or construction; it was the way of life. My heart was changed so strongly that I found myself engaged in as much volunteer work during my high school years as I could find.

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 When I was accepted into the UT School of Social Work, it seemed fitting; however, I had this nagging voice that wouldn’t let me ignore the dream of creating interior spaces that look and feel beautiful. After all, I was the girl who introduced herself to her would-be college roommate not by saying what my hobbies and interests were but by telling her that our dorm room would be decorated in purple and to please be sure she coordinated her bedding accordingly. Miraculously, she is still one of my most treasured friends.

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I completed my graduate degree in Social Work and years went by. I found myself enjoying my career at a local non-profit for several years, but the feeling of “what if I could do what I really love” never went away. When I found out I was pregnant with my daughter, my husband encouraged me to take a leap of faith and make a change since we were about to embark on the biggest change of all. I wanted to be sure that whatever I did, I made it official; I started researching Professional Staging Certification programs. I found HSR and began the training.

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I was a kid in a candy store going through the modules and learning more not just about how to stage and decorate but how to run my own business.

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Before I even completed the training, I had my first client. I was in a total panic and made a couple frantic calls to Audra to get guidance on how to proceed as if I knew what I was doing. HSR gave me tools that helped me move confidently forward. I cannot believe that this journey started almost three years ago. My business has grown steadily, along with my family.

Occupied Bedroombefore

I specialize in Occupied Consultations and also work with design clients who want to improve their living spaces. I also now have a 10-month-old little boy. It is an amazing gift to live near my own mother who helps juggle – I mean watch- the little ones when I meet with clients. I get to plan my work around their needs and never have to miss out on special moments or events. As ridiculous as it sounds, I often find myself driving away from clients’ homes with a smile on my face.

 

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I was recently asked the age-old “if you won the lottery, would you quit the next day” question. Without a doubt, my answer is “No!” I love what I do, I love the people I get to help, I love the realtors I work for who want the best for their clients, and I love that HSR helped turn my life-long daydream into my real-life job.

 

Here we are at the RESA Convention

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What will your story look like?

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I hear it all the time…”I need to just wait for XXX to happen and then I can pursue my dream of becoming a home stager.”  Sometimes waiting for the stars to align means things never happen for us.  Most of the time we let fear and self-doubt paralyze us from making decisions we know we would love to do.  Will you be finally pursuing your passion in staging for 2016?

The Humble Abode Home Staging & Redesign

Cori Smith of The Humble Abode was in this exact situation last year before she finally took the plunge by pursuing her passion and joined the Home Staging Resource training.

I recently asked her if she would have done anything differently now that she is living and breathing staging and she answered:

The only thing I would have done differently is doing it sooner.  I believe the biggest challenge starting a new business is courage and know how.  I needed a more solid business plan/model. HSR provided the guidance and direction I needed to be a Professional. 
 
So, don’t wait! If you have been rearranging furniture since you were 8, have a love of color and decor and your friends ask you all the time to help them with their house….Its time!!!

 

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Cori graduated from the HSR training in April and hit the ground running with her business and passion!  When I interviewed her originally after she signed up, she told me these prophetic words:

 

My background in design and decor has always been a hobby and a passion.  Friends and family have been telling me for years to do something with my gift/talent…I am looking forward to making something that I have ALWAYS done into an official business!

 

I remember the day she posted a photo of all the cool accessories she purchased for her business with MUCH enthusiasm.  Looking at this loot I knew she was on the right track:

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I followed up with her a couple months ago and asked her how her business was doing and what advice she would give.  Here is her amazing story, wisdom and photos merely 6 months later…

1.  What was your background before starting a home staging business and how did it serve you well in this new endeavor?

My background was primarily in EMS. But, I have always been redesigning, remodeling and staging for friends and family.  I can’t remember a time when people didn’t tell me that I should design and decorate professionally. When I finally took it seriously I searched out Staging accreditation and chose HSR.  It is the best decision I could have made. HSR provided the bones for my business. The plan and direction.  There really is no way I could have done it with out HSR.

Now, thanks to the training that HSR~Audra Slinkey~ provides, my new business is gaining success every day!

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2.  How “busy” are you today and why?  Do you have any real estate agent partnerships?

As of July, 2015 I average 1 to 2 consultations (redesign and/or occupied staging) a week, 1 redesign project every 2 weeks and at least 1 vacant staging per month. And my business is growing with a new partnership…the Charleston Dream Team. AND as I was completing a vacant staging project just yesterday, that client called Charleston Home & Design whom they work with frequently and told them to do a piece on my business.  None of this could have happened with out HSR!

 

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3. Wow, that’s a steady stream of business already!  How have you marketed yourself?

Lets just be totally honest here….marketing is NOT my strong point.  I have quite a few friends and acquaintances that are realtor’s. That helped. My first vacant staging as The Humble Abode was basically a charity project (wanted to help a friend sell her vacant listing of 4 months and I knew I could do it!). I pilfered furniture, begged and borrowed and invested in my first acquisition of accessories. Promoted the talents of other friends who are Artisan’s and Craftsman by using their wares to fill the “Crooked House” a 1923 Charleston Single in Historic down town. It would have been easier to just deliver a yummy plate of “Pop By’s” to the nearest Realtor’s office.  The home received an offer with in two weeks of being staged….it wasn’t done up fancy or lux…just felt lived in.  That got folks talking about The Humble Abode.
Now, I use Thumbtack, Porch, Houzz and Face Book for most of my marketing. Mailers don’t seem to work and I haven’t had a great response to email marketing.  In my area it is who you know or who know’s you and refers you.
Get to know your Realtors. Establish relationships, make friends. In this day and age I am finding that people appreciate the face time and that you care about them and their clients.
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4. Are you glad you decided to go into the home staging field?  Why or why not?

Yes!!! I was staging before I even knew there was such a thing and I have found my professional niche! I will most likely never do anything else.

 

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5. Any words of wisdom for those just entering into the field?

I just have to THANK YOU again for HSR and the thorough extensive training you provide. I honestly could not have made my passion (or should I say fetish) into a business with out this amazing training!  I recommend that others trust the HSR training and learning process. Give yourself time, confidence comes with experience. Be honest with your clients.  Don’t be afraid to fail~that’s were we learn the most!

 

Thanks Cori for sharing!  I wish I could post every interview I get that looks very much like Cori’s.  If you have a gift in design, then do yourself a favor and pursue it!

I have never heard any of our HSR Members say they regret following their design passion and getting into the industry…Never!

 

How cool is that?!  What will your story be?

Ready to Become a Successful Home Stager and Redesigner?

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2016 pantone color of the year

2016 Pantone Color(s) of the Year Rock the 80’s

When I saw the 2016 Pantone Color of the Year (which is not a single color but two colors in harmony), I was giddy with excitement!  Why?  Because when was the last time you saw dusty pink (Rose Quartz) and pale blue (Serenity) together?  Yep, you guessed it…the 80’s!

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Pantone states that it’s intent in picking two colors was to reflect “connection and wellness as well as a soothing sense of order and peace.”  This is the first time they have ever picked two colors (which I love!)  “Anxious times call for calmer colors,” said Pantone.

The reality is, the last time you saw these two colors side-by-side was over 25 years ago at a time not that much different in “turbulence” and tension than today.

 

 

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Remember these guys?  You couldn’t get through an episode without seeing our 2016 Pantone Colors on display in garb and interiors.  Crockett is wearing our 2016 Pantone Colors.  Be still my beating heart! But seriously…do you have any of this color combination in your closet or interiors?

No, probably not because I did several searches on Houzz and Google and you don’t see this color combination in interiors anymore.

 

When you have two prominent paint companies (Benjamin Moore and Sherwin Williams) choose variations of white as their color of the year, it feels as if Pantone’s made a very bold move.  Not only is it unconventional to pick more than one color (something they have never done), they have specified two colors that have not been seen in unison in 25 years!

It was all over the movie set interiors of the 1980’s…notice the dusty pink couch set and pale blue rug?

Remember this scene from the Big Chill?

Remember this scene from the Big Chill?

 

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The 2016 Pantone color of the year, color combination was everywhere we looked!

 

I feel like we should have seen this coming since lately we’ve seen increased popularity of certain “elements of the 80’s” in the last couple years.  For instance, who hasn’t purchased brass (anything) and ginger jars in the last year?

 

 

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What makes me giddy about moving towards the 80’s style is not only am I a product of the 80’s (class of 1989) but my love for interior design (inspired by my mother) was born in that decade.  That decade represents a certain fearlessness when it came to dress, style, interiors, music and culture that has not been seen since.

 

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My mother had designed our living room in the 80’s with pale blue carpet, dusty pink chairs, brass framed photos and standing light fixtures, several ginger jars and of course a large white couch.  Pink and blue were everywhere in our house in the 80’s because it was hot, hot, hot!

 

 

Here I am in our 80's living room with my Dad

Here I am in our 80’s living room with my Dad

It was the decade that celebrated the ridiculous and absurd while ushering in the “preppy” and “yuppy” sub-cultures.  It was truly a decade of diversity in a form that treasured being unique.

It was cool to NOT buy designer.  It was popular for boys to wear pink…or color your hair any color you prefer.

 

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Is Pantone trying to usher in the carefree attitude of the 80’s or merely giving a nod to gender equality?  An even better question is…are we ready for the 80’s?

 

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So…do we hold our breath and wait and see if it catches on or do we embrace it for all it’s worth?

Okay, I couldn't resist throwing in this classic 80's embrace!

Okay, I couldn’t resist throwing in this classic 80’s embrace!

Personally, I don’t think it looks too bad in this more modern setting…What do you think?

 

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Via Pinterest at http://spicerandbank.blogspot.com/

 

It’s interesting to me that the colors picked by Pantone this year have no relationship with last year’s pick (which many people were not fond of).  It’s almost as if Pantone said, “we better get it right this year and be cutting edge since we kind of blew it last year.”  Whatever their intentions I love to see the changes in design, color and trends…it’s what makes us home stagers and designers super happy!

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8 Reasons to Add Holiday Design to Your Business

I’ve been working on creating a holiday design and Christmas decorating webinar over the last few weeks, so that it’s very easy for my members to offer holiday decorating and Christmas design services to their clients this holiday season! I’ve really enjoyed building out this training since it gets me in the holiday mode even if the San Diego weather is still in the 80’s…ugh.

 

You may be asking, “Audra, why should I add holiday design services to my business?”  Well, here are 8 reasons why expanding your business into holiday design could be good for you along with Christmas trees from my 8 holiday styles so pick your favorite (they can all be found in my Houzz>Holiday Style Ideabook)…

It’s Fun!

If you are one of those people that LOVE the holiday and LOVE designing your home for the holidays, then this service is a no-brainer.  Here’s a secret for you…not everyone loves or even likes to decorate their home for the holiday BUT they know they should, so they are your perfect client.

 

It Fulfills A Need

Is it just me or does it seem like the holiday season gets shorter and shorter every year and I never have enough time to fit it all in?  I know I’m not alone and people would love a service that works with them to dial in their holiday home while saving them time.  We are in the era of “outsourcing” and now more than ever people are paying others to do the work they don’t have the time for.

 

It Attracts A Higher-End Clientele and Easily Leads to Much Broader Design Projects

The very nature of holiday design is to save clients time by doing the design for them, so typically the folks who don’t have that kind of time but do have the money are in a higher-end, income bracket.  What do this mean for the designer?  It means you’ve just created a wonderful referral source for multiple design projects.

 

It Attracts a Regular Clientele

The beauty of a holiday design service is that those client’s whom you did an excellent job for the previous year, will invariably have you come back every year!  You only need to cultivate a handful of client’s to have regular, steady business every year.  In fact, a stager friend of mine says that she earns almost 15% of her business yearly on only a few, holiday design client’s that LOVE her.

 

A Holiday Design Service is a Great Hedge to the Busy, Spring, Staging Season

Sometimes I hear stager’s complain that their staging business really dips during the holidays, so having a steady, holiday design clientele that keeps you busy, year after year, makes perfect sense!

 

It’s Impossible for People to Be Objective About Their Holiday “Stuff”

Yep, they are emotionally attached to some Christmas decor that really should have gone by the wayside long ago.  They wonder why their home doesn’t look very good during the holiday season and many times it’s because of these older, cheaper items they just don’t have the heart to let go of…sound familiar?  An expert, fresh set of eyes is such a huge benefit to sorting through home decor and getting the look we really want for our holiday home!

 

You Save Client’s Money by Re-purposing

Home Stagers and Designers have the uncanny ability to “see” interiors in creative ways and part of that skill-set goes toward Re-purposing items to their best showing.  Why pack all of your current decor away before decorating for the holidays when you can easily to the gorgeous decor you already have and “holiday, bling it up!”

Not Hard to Market a Holiday Design Service If You Know How (That’s What My Training Teaches You!)

An hour-long training that walks you through the entire process, gives you the FAQ and Price Sheet for your website, a Pre-Appointment Form so you ask the right questions up front and trains you on how to market this valuable service is available!

Invest in your business this holiday season!

 

Click Here to Find Out More About the Holiday Design Training!

Are You a RESA Member? Click Here for a Limited Time Discount!

office remodel photos

My Office Remodel – 5 Design Lessons Learned

Have you ever known that you have to do something with a space but feel a bit stumped?

I shouldn’t have shown you the “after photo” so soon because once you scroll and see the before photos, you will see why this room was the bane of my home’s existence!  I did NOT want this ugly room as my office but since my kids were sharing a bedroom and turning into teenagers…it was time to remodel. Keep in mind, these photos were taken with my camera and not a professional.

Here are five lessons I learned from my office remodel…

 

1.  You Cannot Make a Dark Space Lighter with Paint!

 

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This room inside of my house was a constant, nagging irritation to me because I had no idea what to do with it!  First off, it’s SUPER dark and gets very little natural light.  In fact, there is just the one little window that emits no light and the doorway in which I am standing to take the photo is the only light source…soon to become a door.  In the past, we attempted to paint the room my favorite brightening color from the Benjamin Moore Affinity Deck called Jicama but it looked drab in this space…thus lesson #1.

 

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To combat the darkness, I added lots of artificial lighting in all of it’s forms, lots of bling from the mirrored desk, mirrored frames, table and gold lamp in order to brighten it up.  The key to dark spaces is to embrace them with paint and rely on artificial lighting to do the rest.  Embraced the darkness I did with Benjamin Moore’s Historical Collection, Newburyport Blue HC-155 which is the ignored color next to the very popular Hale Navy.  It’s a warmer navy than Hale Navy without looking too blueberryish like Van Deusen Blue.

 

Click Here to See Many More Color Tips Along With My Top Ten Staging Paint Colors!

 

2. You Have to Splurge When You LOVE Something Sometimes:)

 

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The window seat was begging for something and since you already know that I am a HUGE pillow lover, I felt it was time for me to splurge on some of my favorite Schumacher fabrics even though I have kids and animals that have NO respect for my furnishings…alas!

Splurging is hard for me since I am very practical but splurge I did on each one of these pillow (even though I got them wholesale), knowing they would probably have a lifespan of a year in my house.

3.  You Have to be Practical When It Comes to Your Comfort

 

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My office chair is the ugliest thing ever and I’m sure you noticed it right away my stager/designer readers!  But here’s the thing, I have to sit there for many hours everyday and do my job, so I have to be comfortable.  Have you ever looked at rooms in magazines and asked yourself whether you would FEEL comfortable there?  We are staging and designing for real people in real situations, so comfort and practicality does matter.

The little brown, leather chair is a comfortable, recliner that I do use quite often at night to watch the TV in this room…who can ever agree with their husband on TV viewing preferences?

 

4.  You Have to Get Personal

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I’m one of the few staging trainers who believes your “lived in” home should NOT look staged.  I have family photos everywhere in my home, as well as kids artwork and awards on display.  Even in my new office you can see that I have a wall of my boys artwork and a mirror-framed, wall of my latest family photos taken on the beach in Cabo San Lucas, Mexico.

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5.  Adding ANY Kind of Architectural Element Will Boost the Space

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I was on a limited budget but wanted shelves for my MANY books and cabinets to hide my ugly, office “stuff”.  Here’s another tip, make sure you are crystal clear on exactly how you want those cabinets built!  I was armed with photos of both the mill work and cabinet I wanted, so this was easy and boy does it make a difference!

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6.  Animals LOVE Animal Skin Rugs Even If They Are Fake

You know I have to give a bonus tip and it’s this…my dog and cat cannot stay away from the faux, skin rug!  Isn’t Emmy Dog and Johnny Cat cute?

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The truth is…now this room is my favorite spaces in the home!  Thanks for reading!

Warm Regards,

Audra
XOXO

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Latest Raves…

I must tell you that the business forms in Week 2 are amazing!  I know that to create all of these forms from scratch would have taken me months to prepare.  Your training has enabled me to download all of the forms needed in just one day!  Thank you so much for providing such valuable tools and resources needed to get my new business up and running.  I feel more confident going in to my first client consultation after reading the "Guide to a Successful Consultation".  I feel prepared and well informed about the market, the benefits of home staging and what specific service models I will be selling. This has freed up my time to work on the part I really love, designing the look and feel of my business, creating beautiful home interiors and "shopping"!

Jennifer Opie, PA

I was completely impressed by the professionalism and the intensity of the program. You didn't miss a thing. I'm almost ready to submit my information for the web-site and am ready to go and am more confident than if I hadn't take the course! Thanks again for a great program.

Marlene Rusnak
Delaware Home Staging

Wow! What a phenomenal program HSR has to offer!  All of the learning materials and everything set up step-by-step to follow at your convenience. I truly feel that taking the HSR program has given me the best foundation possible to be a successful business women. With all of the support of HSR, on going partnerships being built and gorgeous marketing materials it now is easy for me to just start putting my name out there and making contacts. With in two weeks of finishing the program I have already staged my first vacant property and will be attending the Realtor luncheon scheduled for next week. Having the opportunity to meet other Realtors and showcase my work couldn't be better and I am so proud to be able to give them my business cards and handouts that are beautiful thanks to HSR.

 

Nicole Utz

I just wanted to say Thank you for offering such a wonderful program. I have learned so much and the live training sessions are so wonderful. I am so excited about my business and this course have given me the tools to get it up and going in an organized manner. Without this program, I honestly don't know if I would have followed my dream. I have read many books and taken other courses and they all left me with so many unanswered questions. Your training has put me on the right path and I honestly cannot thank you enough. I HIGHLY recommend this to anyone who is considering starting their own staging business. It is worth every penny. You are awesome!!!!

Thanks sooooo much!

 

Chrissie Sutherland - Ready Set Stage

Your HSR Training is perfect for an artist such as I who has always felt inadequate with the business side of work. I've known that those skills with a creative talent could open jobs that paid better, but I did not even know where to begin to learn or apply them. I have seen this dilemma with a lot of artists over the years.  The HSR program truly speaks to people who think like myself. I have learn so much with your easy, step by step manual and website tools.  My gained knowledge will be life changing! Thanks so much!

Debbie Klahn
Dayton, Ohio

As with any new business the initial start-up period can be somewhat daunting. However, through HSR training we were given numerous resources including on demand videos, conference calls, and published materials which provided us with an extensive background of what this business entails.

 

Candace Bouley
Kathy Abrams
CHANNING DESIGN

If you are considering a career in staging, taking Audra's certification course is a must! In addition to creating a professional website, this course will make sure you dont miss any important steps needed to market yourself and set your business up correctly. It is a small investment for getting your business up and going and for establishing the confidence you need to have to sell yourself. Thank you Audra!

Kelley Gibbons
Love It and Leave It

After doing some research in Home Staging courses, I found the HSR training program and I cannot be more happy. This training program provided me with all the support, training and communication that I was looking for in a program. It turned out to be one of the most complete and informative online training programs I have come across. It has not only provided me with an in depth knowledge on home staging but has also expedited the start of my business with the pre-made forms, marketing tools and strategies. I am now ready to start my own business (which I didn't believe was possible at first) in just 1 month. I cannot thank you, Audra, enough on this awesome training program with the marketing solutions. I can honestly say, "I got what I paid for" and I am very excited to finally do what I passionately love and enjoy. Thank you again Audra, it was well worth it for me and I'm sure it will be for anyone else who decides to choose HSR as their training program.

Mamta Kamboh
Interiors By Mamta LLC
Frisco, TX

Your training program is awesome. As a mother of 4 & 3, we needed a program that would allow us to go at our own pace. We ordered our material right after the holidays and completed the training by the end of January. Our business is building and to date we have staged two homes and two redesigns. Currently we are in the planning process of two redesigns. All of your marketing information has been very instrumental in getting our name out in the DFW area. It is comforting to know that we have Home Staging Resources behind us to guide us through our business. Thanks for continually keeping us up to date on the new home staging trends.

Erika Grizzaffi and Rhonda
Dowling, Denton Texas

When I started the process of choosing a Home Staging Certification program I researched everything! After narrowing it down to two programs, I sent emails to some of the members. Within 24 hours I knew I had made my decision and I have not been disappointed since. Your training provides REAL tools to be successful in this business. The materials are clear and easy to understand, your conference sessions are great and your enthusiasm is catching. I received my marketing materials in the mail last week and they are beautiful. I am so excited to be starting this new venture in my life, THANK YOU.

 

Lisa Ryan
Smart Move Design

WOW! I have just been blown away by all of the support, information, personal training, and abundance of pre-made forms that the HSR training comes with.  It is literally a complete business that is so simple to establish.  Having owned a business before I know first hand how long it took just to create all the forms I needed to get my business up and running and you have really taken that task and removed it so that I could concentrate on the training and marketing (which you have also made simple). I haven't even finished my training yet, and I am already working!  I can't wait to see my website. I would recommend this training to anyone who wants to get into the home staging business- well unless they would be my competition... : )   THANK YOU HSR!

Tracy Laasch
Touch of Design Interiors
Lake Conroe, Texas

When I am looking for a business opportunity I want to go with the best. I did a lot of research on the web about Home Staging and Home Staging Resource had the most comprehensive program.  HSR stood out among what other sites had to offer.  Most sites offered a 1 or 2 day program, if you compare that to HSR's 21 day program there is no contest!  I also liked the professional attitude and desire by HSR to bring professional credibility to the Home Staging profession.

 

Sarah Hart, CA

I have been exploring the Home Staging industry classes for sometime now. I decided on the HSR without regrets. The program is both informative and well structured. It also has been a great time-saver for me. HSR has been consistent with regards to communication, in a timely manner.

HSR is highly recommended by me.

Abbie Stokes
ReSell Mavens
Lincroft, NJ

I can't believe how much your home staging course has changed my life! I have worked full time as a hairdresser for 25 years and really needed a change. I have always loved Real Estate and decorating and I have wanted to change careers for a few years now but I had no idea what I would do. After doing some research online I realized I could make a living doing what I'm good at and I'm so glad I chose your program! You really have thought of everything, this training program is amazing! I really loved the recent changes you've made and I just want to thank you for giving me a reason to get up every morning excited about what the day will bring!

 

Luci Terhune N.J
Bungalow Home Staging & Redesign

Your training was fabulous. I have sales experience (18 years) but needed the start-up structure to start a home staging business. You go into great detail. The calendar was very helpful for this. Also, all the forms are excellent!!!! I needed some guidelines for the staging and you have also made me very confident to go to a house and go over --the plan, the forms, the feel home formula, and a quick transformation.  The printed materials are so professional and beautiful. I have had people look at the business card--it is so much fun to watch their face. Their eyes get big, say "WOW", and feel the surface. What a great reaction. I can't believe the website. It is gorgeous. Your staff is great. Also, I am impressed with your timing on everything--when you say that you will do something at a certain time, it is done!!  I can't think of one thing at this time that you could do better in the training. The videos, and the live training were very helpful. I would recommend your company to anyone!!

Audra, you should be very proud of yourself to know that you can help so many people with so many subjects. What a great company you have!

 

Diane Lunceford, TX

I can't say enough about the HSR training program.  I like it that you can take as long a you would like to finish the program (within the year.)   I love the business part of it because it's not just about home staging and resigning a room.  It's your business cards, website and lots of forms you provide us with and so much more. Audra helps us with it ALL:).  Signing up with HSR was one of the first things I did and it was well worth it!
 Thank you Audra!



 

Staging and Design by Lisa Marie, LLC
Omaha NE
 
HSR was a wonderful home staging and redesign training program that I am so glad I completed!! The training covers everything you could possibly need to know to start and run a successful home staging and redesign business. It is the most thorough training I could find in my research covering not only home staging and redesign but marketing in great detail which is so important to make a business successful. I would highly recommend Home Staging Resource to anyone who is thinking about starting a home staging/redesign business.

 

Katie Newman of Lake Houston Home Staging and
Redesign

This is an Amazing Program! I got my Realtor License years ago and I wish they had had such a comprehensive and informative guide in the start up of being a new business owner! As a stager I knew what I wanted to do I just didn't have the tools or the knowledge to get there. HSR gave me the plan-a detailed list- to get it done so I could focus on doing the job I love... The Action Plans and form information is priceless! It put everything I thought I wanted to say to my customers in a form for me so I didn't have to spend days forming it. It was already done!

 

Heidi Bollum
Tomlinson Real Estate Group
Realtor and Certified Home Stager

I am so impressed by the HSR training process.  It turned my business around. Literally, a week before signing up for the package, I was ready to let the business go due to the fact that I really felt lost in many areas.  I have in the past month learned and applied the information I got towards my business and it has paid off.  I have been able to have an exact plan for the consultations and appt. with realtors and I have received many e-mails responding to the e-mails that I have sent out.  I have had several comments from Realtors who are now using me as a part of their service that my website and letterhead and cards look very professional.  They were impressed to say the least.  The tips and tricks that you have given are all ways that my business has improved.  Thank you for all of the effort you have put in for me and everyone out there.  I will forever be appreciative of all of your help in making Stage It Today successful!

 

Letitia Granum, MN
Stage It Today
 

After extensive research, I have joined the HSR Family. The personal contact with the leadership staff and business support teams are unbelievable. Business Building is a tough job from the start but HSR takes the Tough right out of the equation.

Kathy Holbrook
Ct Realty Staging
Windsor, CT

I just wanted to send you an e-mail to let you know how impressed I am with all the work you've put into the HSR. As a previous business owner I know how extremely time consuming and frustrating starting a new business can be. That's an understatement! It is SUCH a relief as I start this new venture to have HSR's support. You truly have done the majority of the leg work. Speaking from previous experience it probably would have taken me twice as long to get this business up and running. The money I've invested is well worth it and I have all the confidence in the world that my business will succeed.  Thanks again!

Donna Coe
Fusion Home Staging
Rancho Cordova, CA

Joining Home Staging Resource was a tough decision - but it turned out to be a brilliant one!  I had gone to the website many times trying to decide and, on a whim, decided to take the plunge.  My business was up and going within a month because of what I learned, not to mention the materials HSR provided. I received a call/lead from the HSR directory the very first week. I put a deposit down on office space, not because the money is rolling in, but because of the confidence and knowledge that HSR gave me.

Thank you!


 

Angela Mager
Provident Home Staging
Fishers, Indiana

Thanks so much Audra! The training I received from HSR was so complete that I now feel ready to take on the challenges of my new career!

I had researched other companies and thought I knew the scope of education I was looking for, but with Home Staging Resource I learned valuable things that I couldn't have imagined I needed for my business. I believe if I had chosen a different training program I would have really missed out on the extensive information and company wide support that HSR offers. You have promoted a welcoming, friendly environment of sharing and I couldn't be happier with my decision to join the Home Staging Resource!

 

Kelly Kaufman
Elements Home Staging
Attica, Michigan

My experience with HSR has been awesome!  I can truly say that training with HSR was one of the best choices I have ever made.  Not only have you provided me with the tools, guidance and support needed to become a successful business woman, but you have helped me to start living my dream and passion!  I would highly recommend Home Staging Resource to anyone who has interest in Home Staging.  Keep up the great work HSR and thank you!

Teresa Mills
Looking Fine by Redesign LLC
North Olmsted, Ohio

"I am SO excited.  I can not tell you how impressed I am with your company!  I have been an entrepreneur for 17 years and have never come across anything like Home Staging Resource.  I will definitely be your BIGGEST fan."

Elayne Forgie, Forgie Home Staging, FL